Four Seasons Hotel, Amman – Jordan
Visual Merchandising Amman formed part of our work with Four Seasons, supporting the presentation of merchandising and displays while creating a cohesive visual direction that reflects the international character of the brand.
An international presence that leads to a kind of uniqueness in the look & feel across the globe.
For this project, our involvement focused on the details that shape how a display is experienced, from the arrangement of merchandise to the balance between individual elements within each setting. Working alongside the Four Seasons team, we assisted with the styling and preparation of the displays, paying attention to composition, proportion and the way each element came together visually.
The project also involved working alongside Mr. Paul Thuysbreat, an internationally approved Four Seasons photographer, to prepare the displays for professional photography. This allowed us to consider not only how each setting worked in person, but also how it translated through the lens.
The result is a visual presentation that feels refined, considered and recognisable, while allowing each setting to retain its own character.
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